Sunday 30 July 2017

MUSICVID #11: Lana Del Rey - High By The Beach

POSSIBLE POINTS OF INFLUENCE:

  • The loop cuts
  • The jump cuts
  • The insert cuts
  • Can't really just stick to a single performance and performance in one, but have the performers walk around while the lyrics are playing
  • neither would it maybe bring out as much potential not having the singer sing towards the camera, but having him/her not doing it first and then going straight to the audience would give the narrative a nice journey and can have a jump effect for the audience 

ACT: Lana Del Rey
ALBUM: Honeymoon
YEAR: 2015
DIRECTOR: Jake Nava
GENRE: Power pop, Trap-pop
LABEL: Interscope, Polydor (both owned by UMG)
SINGLE?: Yes, lead single, released 5 weeks before the album


BACKGROUND/CONTEXT:

  • Lana Del Rey is an American musician with retro-style, dealing with very long-drawn and issues 
  • She started out by directing her music videos by herself, however as she has gone on to major label status she follows the norm of having other directors do it (did her label force her to do it?)


PERFORMANCE, NARRATIVE OR CONCEPT?
Performance and concept, however as is often typical Del Rey performs in the same space of the narrative/concept with a seamless flow, playing the usual persona she has created for herself.

INTRO
We start with a diegetic intro with camera in extreme long shot tracking forward across the sea, there is diegetic sound of water.


The camera zooms in








The song starts more or less as we can see Del Rey steps out onto the balcony.

Newspapers falling out of the wreckage, press paparazzi

There was later even a case of a fan being sent to prison due to following Lana Del Rey









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