INDIE DP #4: Yeah Yeah Yeahs - It's Blitz

POSSIBLE POINTS OF INFLUENCE:

• ...

ACT: Yeah Yeah Yeahs
FULL TITLE: It's Blitz!
YEAR: 2009
TYPE OF ALBUM: Third studio album
DESIGN: ..
PHOTOGRAPHY: ...

GENRE: Synth punk, alternative pop, indie rock
LABEL: Dress Up

SINGLES:

No results, shows their relatively unknown status still:



FRONT COVER
Artist and album title not on there, goes with the band not going there, they are not as eager as more mainstream bands and the majority of solo artists to have their image all over the branding.
Rule Of Thirds has been observed for the hand.
If this is a woman's hand, then it still enforces the hegemony of gender roles and images, and as this band has a female singer it might be assumed it's supposed to be her. 

BACK COVER
...

INSIDE
...

AUDIENCE THEORY #10 - Subcultural Capital/Pleasures

From: http://a2cw.weebly.com/theory.html

Question I should ask myself:

Is my music promo package targeted at a particular subculture?  
If so, how am I going to address the various demands of this particular subculture, whether in terms of ideological messages or through the ways in which they present their collective identity in terms of behaviour, location and costume or even in stylistic terms?

If I am going to use the androgynous image that Suede used, then you could argue I am targeting artists and people who dress like that (Grayson Perry) Though in 2017, how far has gender fluidity come into the mainstream, how strong is the hegemony still? Halsey certainly seems to think it has made improvements, talking of a "socially aware narrative".



Grayson Perry on gender identity:




Further reading:

• Wiki entry on Hebdidge's book
• Club Cultures: Music, Media and Subcultural Capital
• Geek Rock - An Exploration of Music and Subculture
• Tanfonline
• Cultural Studies Blog Post